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So, I got tricked into doing Yoga. How? A simple persuasion trick that can be used to create persuasive sales messages.

So, I went to Asheville, North Carolina to speak at an event. As I walked out of the airport, my Uber driver told me “12 Bones” is the best BBQ in Asheville. And it’s only open for lunch. “TAKE ME THERE!” It was me. And my video guy. We had all our luggage. But we didn’t have a choice. The place was closing soon. I walked into the restaurant and saw the writing … [Read more...]

See How This Entrepreneur Rewrote Her Sales Page For A Childrens’ Toy

So, Ilona Viluma runs a company called “Gigi Bloks.” It’s an educational children’s toy that encourages kids to build all sorts of cool stuff: like castles, walls, tables, dinosaurs, birds, and more. Even though she primarily sold through retail stores, she wanted to start selling Gigi Blocks online. The problem? People just weren’t buying. The weird part? She has a … [Read more...]

How I Made $88.71 For Each Person Who Visited This One Single Page On My Website

So, I made $88.71 for each person who visited this one single page on my website. What page was it? My checkout page. Here’s a screenshot of what it looks like: It’s simple. It’s clean. And it works like a charm. Now let me breakdown why it works… And then show you how to make one yourself. The “Human Psychology” Behind A Checkout Page That Converts Your … [Read more...]

How to Write Facebook Posts That Get ORGANIC REACH!

So, this week I’m talking about how to write better sales copy… Yesterday I showed you how one entrepreneur rewrote her sales page for a childrens’ toy. Today I want to show you how you can rewrite something as simple as a social media update and make it 100x better. Angelique Roux is a massage therapist. When she had some open spots, she wrote a social media update… … [Read more...]

Fun fact: If you rely on “word-of-mouth,” you need help

Fun fact: If you rely on “word-of-mouth,” you need help. Specifically my help. Here’s why: Everyone knows the BIG PROBLEM with Word-of-Mouth… …but no one thinks it will happen to them. I’ll explain. Look: Word-of-mouth is a great way to build a business. It means that your product or service is good enough that people are willing to recommend it. Good on you. … [Read more...]

So, I spent $139,614.18 on one Facebook ad. Here’s why I did it…

Yep. I spent $139,614.18 on one Facebook ad. Why? Well… Read this! Let Me Break It Down For You… Every single person who clicked on that ad was sent into what’s known as a “sales funnel.” What’s a sales funnel? Well… Here’s a visual representation: Or, in other words. * People visit your website. * They opt in to your email list. * You send them … [Read more...]

How to Live A Remarkable Life (The Secret? Be The Exception)

Things look pretty bleak… 17 out of 18 women make less than $100,000 per year. 1 In 114 countries, more than half of the adult population is overweight. In America it’s closer to two-thirds. 2 “Poor at 20, Poor for life.” A new study indicates that from the 1980s to 2000s, people are less likely to move up the income ladder… even with an education. 3 Loneliness is becoming the next public health … [Read more...]

How to Sell More: 3 Steps to the Perfect Sales Pitch Online

How do you persuade someone to buy your product or service… even if you’re not great at “selling?” If you read advice from other “experts,” you’ll see that they recommend you use shady tactics like “fake scarcity,” “fake discounts,” and worse, they’ll encourage you to outright LIE… UGH! David Ogilvy always said, … [Read more...]

How to Make People Like You In 5 Seconds Or Less… (No Gimmicks. No Tricks. Just 3 Quick Tips).

There’s one thing I do that makes people like me. I never realized I did it. I just did it. I don’t want people to think I do this to be manipulative. FAR FROM IT. I just noticed that I often did it in social situations and it works like a charm. Especially if you’re meeting someone new. I’m Derek Halpern, and I’m the founder of Social Triggers. A top destination for … [Read more...]

How to be confident

What’s the secret to becoming confident in any social situation? About 10 years ago, when I was just starting college, I would have said, “there is no secret. You either have it or you don’t.” And I would have been DEAD WRONG. You see, back then, I had almost zero confidence. But today I’m thinking about getting “unstoppable” tattooed on my forehead. How … [Read more...]

Is this the NEW way to build an email list? Survey says…

…YES. If you want to create – and sell – online courses, you NEED an email list. And for the last decade, building an email list usually went something like this… You would send people to an optin page. Maybe you’d offer them an ebook, or a free download, or something like that. And it worked. But there may be a NEW way to build an email list… Is This The NEW … [Read more...]

Yep! I look ridiculous. It’s on purpose — And why you must be weird.

{}If you’ve ever seen my YouTube channel, one of the first things you might notice is that I look ridiculous in half of my thumbnail pictures. Why would I publish these truly unfortunate freeze frames when I have much better pictures I could be using? The answer is simple: What stands out gets remembered. What blends in gets forgotten. And people remember those weird pictures because they stand … [Read more...]

How to Get Major Press For Your Startup, Small Business, Or Website (with No Connections and Without a PR firm)

The benefits of getting featured in a major newspaper, on a huge blog, in an industry-leading magazine, or on TV are clear: The RIGHT coverage can flood your business with hundreds (and sometimes THOUSANDS) of new users, prospects, and customers. (Who doesn’t want more customers? ) The RIGHT coverage will make your phone blowup with calls (and text messages) from friends, family, and … [Read more...]

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